Search Engine Marketing has changed significantly over the past few years, and continues to change rapidly. Each month the main search engines are changing how they rank websites in their search results. Keeping up with all this can be quite a task, and making sure that what you put on your website achieves the best results can be difficult, especially when you have a business to run.
With the explosion of various Social Media websites over the past few years, the search market has become even more involved and potentially confusing: should you get a company Facebook page, where does LinkedIn fit in, and what should you do about Twitter.
Often businesses don't know how to use these sites, or even whether they need to bother with them at all. The uncertainty of not knowing whether they are missing out on something becomes a cause for concern, but people are too busy running the business to be able to understand them all, and what they should do with them.
The good news is that, at e64, we understand how important Search Engines are to your business, and more importantly we know how to make them work for you and how to use them as a rich source of new prospects and customers.
We also understand Social Media, and how business can use it to find new customers. Dealing with it every day, we are up to date with all the latest changes, we can advise you on what you should be doing, and work with you to create a solid and effective online marketing approach.